Interwar period, growth and depression: 1920-1939
Postwar growth
At the end of the First World War, a real estate explosion occurred in the United States, with a spectacular increase in the construction of new skyscrapers in the period 1925 to 1931.[Sc. 7] In New York, a quarter of the financial district was rebuilt between 1928 and 1931, with squares of new office space added only between 1925 and 1929. [Wi. 30][Ab. 3] Chicago saw pressure growing on available office space during the war; Construction was limited by supply shortages and as a result rents rose 100% between 1919 and 1924.[Wi. 31] This level of potential profit brought with it an explosion of new construction to the city[Wi. 32] and inflated prices in the property market, leading to financial speculation with the introduction of 100% mortgages for new construction. A contemporary issue of Fortune magazine sarcastically stated that “all a person needs to own a skyscraper is money and land. And he could get by without money.”[Wi. 33].
Skyscrapers continued to grow in height during the 1920s.[Wi. 34] This was partly a result of technological improvements: steel structures had become increasingly efficient, while improvements in elevator design made it easier to reach upper floors.[Wi. 35][Ab. 2] Commercial factors also played a role, as demand continued to raise rents, leading to taller buildings, and since the offices on the upper floors had more sunlight, this appeal allowed for higher rents to be charged.[Wi. 36] In addition, high-rise buildings provided greater publicity to their residents, making it easier to find and retain better tenants.[Wi. 36] Likewise, the higher the cost of land, the taller the building needed to be to generate an adequate return on investment, and thus the minimum height for a profitable skyscraper was increased to forty or forty-five stories.[Wi. 37][36] Seventy-story skyscrapers became relatively common, although an influential 1930 study showed that the best rate of return on investment in a skyscraper was to build it sixty-three stories high, generating an annual profit of 10.25%.[Wi. 38].
Skyscrapers continued to spread both in the United States and in the rest of the world. New York and Chicago remained the center of skyscraper development but most major cities in the United States had already built skyscrapers by 1929, usually as a result of competition between rival cities seeking status and investment.[Sc. 7][Fo. 7][Wi. 6] In Detroit, during the crazy years, the General Motors Building was built in 1920,[37] the Westin Book Cadillac Hotel in 1924,[38] the Buhl Building in 1925,[39] the Book Tower in 1926,[40] the Cadillac Tower in 1927,[41] the Penobscot Building,[42] the David Broderick Tower[43] and the Fisher Building in 1928,[44] the Guardian Building[45] and the David Stott Building in 1929,[46] and the First National Building in 1930.[47].
Cincinnati built the Cincinnati Towers in 1914, followed by the Carew Tower complex in 1930.[Fo. 8] In Cleveland, the Union Trust Building was built in 1923 and the Terminal Tower in 1929; the latter, built by the Van Sweringen brothers, was, briefly, the second tallest building in the world.[48] Seattle had built the Smith Tower as early as 1914, and the local government of Los Angeles exempted itself from the city's planning restrictions to build Los Angeles City Hall in 1928.[Fo. 8] Also in 1928, the Industrial National Bank Building was built in Providence "Providence (Rhode Island)").[49].
Skyscrapers were also built in other developed countries, although without reaching the level of construction seen in the United States.[Go. 10] This was due in part to lack of funds but also to local architectural preferences.[Go. 10] Certain European cities, such as London or Paris, had regulations prohibiting tall buildings, but in other places skyscrapers began to appear, such as the Imperial Bank of Commerce Building in Toronto, the Boerentoren in Antwerp or the Kavanagh Building in Buenos Aires.[50][Fo. 4] Many other skyscrapers were proposed in Europe, in a certain urban planning frenzy, but only a few materialized.[51] In Soviet Russia, construction began in the late 1930s of the 416 m Palace of the Soviets, in the style of socialist Classicism, which would have become the tallest building in the world, but due to the war the skyscraper was never completed.[52] During the post-war period this one style gave rise to the monumental buildings known as the Seven Sisters of Moscow.[53].
The technology used in the construction of skyscrapers continued to evolve. Time became an important factor in the development of projects, and architects and their teams of specialists invented faster ways to design and construct buildings in order to minimize interest payments during construction and accelerate the arrival of rental income.[Ab. 4] By 1930, skyscrapers were built in just twelve months by teams of about five thousand workers, typically raising four floors per week.[Ab. 5] The construction of tower-shaped skyscrapers involved some adaptations in engineering techniques, since in reality two different buildings were designed—the base and the tower—that needed to be effectively integrated by means of elevators and other equipment.[Wi. 39] Most of the new offices ended up being a standard size: 2.7 m wide by 6.1 to 9.1 m deep, depending on ceiling height, preferring multiple small windows to a few large ones.[Wi. 40][Ab. 6] Electric lighting continued to improve, although it began to generate excessive heat inside the offices.[Wi. 41] Air conditioning was first installed in some skyscrapers during the 1930s.[Wi. 42].
Art deco and stepped style skyscrapers in New York
During the 1920s and 1930s, many skyscrapers were designed in the Art Deco style.[54][nb 7] This architectural approach typically combined what Carlos Willis characterized as "simple sculptural mass aesthetics" with the use of color and ornamentation on the facades of buildings.[Sc. 8][Wi. 43] The goal was to draw attention to the increasingly complex three-dimensional form of the skyscraper, in contrast to previous styles that could be considered, as historian Larry Ford said, as "low buildings made taller by additional floors." Ford, 2005, p. 37[Go. 11] Windows were de-emphasized to create a strong sense of form and mass, and the surrounding walls were treated as a textured fabric, dressing the building from below.[55][Ab. 8] Skyscrapers of this period normally lost their horizontal ornamental divisions and, when contemplating the building, its lines were broken by physical changes in volume, the whole of which drew a striking silhouette. [Wi. 44][55].
In New York, regulations issued in 1916 to allow light and air to reach the street encouraged a stepped or ziggurat approach to skyscraper design. This stepped style often made unrestricted use of the 25% of the land allowed by law to finish the construction with a very tall tower.[Wi. 29] This allowed different buildings to maintain a common element of harmony and consistency of style.[Re. 8] The buildings 1501 Broadway and 120 Wall Street, for example, were built in the stepped style but without a tower because the small size of the lots would have made the towers relatively narrow and, therefore, once equipped with the necessary elevators and common elements, economically unfeasible.[Wi. 45] Many of the skyscrapers built on larger or more expensive sites opted for the tallest towers possible, such as the Bank of Manhattan Trust Building (millions of dollars in 2010) or the City Bank-Farmer Trust Company Building.[Wi. 46][Ab. 9] New York continued its lead in skyscrapers during this era: by 1920 it had ten times the number of tall buildings than Chicago, its closest rival.[Wi. 47].
Some New York skyscrapers complemented traditional cubicle-type offices linked by hallways with larger, open spaces called "general offices."[Ab. 10] These offices maximized the number of employees that could be placed in a given space, and provided greater flexibility.[Ab. 10] Expensive business suites were also created during the 1930s, especially on Wall Street, and usually on the highest floors of buildings.[Ab. 11] They were used by executives and managers and their decoration was luxurious, with a style that varied from traditional to exotic.[Ab. 12] The lobbies of these skyscrapers adopted an imposing presentation, and some banks now avoided renting that space to shops and restaurants in order to achieve a more exclusive atmosphere.[Ab. 13] The largest skyscrapers housed up to , although the most common figures were between and , and the buildings maintained a variety of services with them in mind, such as beauty salons, private lunch rooms, pedicures, and gyms.[Ab. 14] A skyscraper like Cities Service Building directly employed more than two hundred people to manage and protect the property.[Ab. 15] Technology within offices also became more sophisticated, with dictaphones, automatic typewriters and tabulating machines being used by increasingly specialized teams of employees.[56][nb 8].
Towers in Chicago
Chicago altered its laws in 1920 to allow towers to be built as part of skyscrapers. The maximum height of a building in Chicago was increased to 79 m, and unoccupied elements of a building, such as ornamental towers, were allowed to rise up to 120 m in height.[Wi. 48] Other changes in the regulations came in 1923, allowing for the first time the existence of taller and more occupiable towers, although subject to controls on the overall volume. [Wi. 9] The main building of a skyscraper could rise up to 80 m, and a tower could be built on 25% of the land, but this tower could not have a volume greater than one sixth of the main complex. [Wi. 48] In practice, this meant that the tower could be no more than twenty stories high in a typical Chicago skyscraper.[Wi. 48].
Chicago still preferred the palazzo style for buildings, with large light courts in the center, mainly because it was still the most cost-effective design.[Wi. 49] The Wrigley Building, built under the 1920 law, showed the effect of two ornamental towers at the top of a skyscraper.[Wi. 48] Under the revised law, the Straus Building "Metropolitan Tower (Chicago)") and the Pittsfield Building adopted the palazzo design, crowning it with somewhat rickety towers but producing profitable buildings.[Wi. 50].
One of the most famous buildings of this era, the Tribune Tower, was the result of a contest held by the Tribune Company in 1922 to celebrate its 75th anniversary. The newspaper was one of the largest in the world and used the contest, in which the public was invited to give their opinion on the skyscraper's design, to gain reader loyalty and generate free advertising. The final design was determined by a jury, mostly made up of people. named by the company, which chose the tower design of John Howells and Raymond Hood.[60] The resulting tower had a conservative Gothic appearance, which almost immediately sparked controversy over the decision: Louis Sullivan and many others criticized Howells and Hoods' design as a derivative of the Woolworth tower.[Sc. 9][61][Go. 10] Despite criticism, the Tribune Tower received no less than its observation deck when it opened in 1925.[58] The unbuilt design that came in second place in the competition, a simpler design by Eliel Saarinen, also proved highly influential.[58].
The popularity of the previous style began to decline in favor of the towers.[Wi. 51] A common way to build them within the Chicago legal framework was to build a square main block with a central service column, and then simply place a tower on top. The more massive the main block, the taller the tower could be.[Wi. 52] The Trustees System Service Building "Century Tower (Chicago)") and the Foreman State National Bank Building constitute good examples of this design.[Wi. 52] Alternatively, the façade of the main block could be made recessed, like that of the Chicago Civic Opera Building or the LaSalle-Wacker Building, sacrificing some volume but producing the visual effect of two slender wings flanking a very tall tower. [Wi. 53] The characteristic New York stepped style was not adopted in Chicago, the only example of this style being the Palmolive Building on North Michigan Avenue. [Wi. 54].
The Great Depression
The boom in skyscraper construction began to decline as a result of the Wall Street crash of 1929, and rapid economic growth gave way to the years of the Great Depression, in which construction suffered a widespread slowdown. but it was valued at () in 1933; The Bank of Manhattan Trust building could not meet its debts in 1935 and was put up for sale for only $100 ().[Wi. 55][Pho. 9] [Ab. 9][nb 9] The important bond issuing company, S. W. Straus, which was behind many successful promotions, was unable to remunerate bonds worth of dollars () that were in the hands of its investors; promoter Van Swerigan Brothers also went bankrupt.[Wi. 55][Pho. 9] The percentage of vacant offices began to increase in step with the recession, increasing in central New York from 1% in the early 1920s to 17% in 1931 and 25% in 1934.[Wi. 30].
In the face of the recession, some skyscraper projects were canceled or scaled back. The Metropolitan Life company's plans to build a hundred-story skyscraper next to the tower it had already built were presented in 1929, but ended up being abandoned due to the recession and criticism of such an expense in the economic climate of the time.[Mo. 6] Instead, the first phase of the project, known as the North Building, stood at a height of just thirty-two stories and the building, even with that limited height, was only fully completed in 1950.[Mo. 7] In many other cases, projects that had already been commissioned were completed. This meant that new offices appeared in New York between 1931 and 1934, that is, once the recession had already begun, aggravating the problem of excess rental supply.[Wi. 56] Some of these buildings, however, became emblematic, considerably raising the height limits of skyscrapers.[Go. 12].
The Chrysler Building was completed in 1930, when the Great Depression was beginning to show its impact.[Go. 13] Architect William Van Alen competed with the designers of the Bank of Manhattan Trust Building to create the tallest building in the world, constructing the spire in a last-minute effort to secure that title for the sixty-nine-story building and .[Go. 14][63] The exterior was built of white and gray brick, but a lot of metal was used in its ornamentation, with gargoyles and eagle heads in nickel chrome and even a winged helmet of Mercury "Mercury (mythology)").[63]Goldberger, 1985, p. 80 Black granite was used at the entrance to contrast with the chrome windows, and in the lobby there was red marble and a mural on the ceiling.[64] The design of the different parts of the building was individualized, even with a different design for each elevator.[65] A Chrysler car showroom was placed on the ground floor of the building, and an observation deck next to the exclusive Cloud Club on the upper floors.[66].
The Empire State Building emerged in 1928 as a project to reuse the Waldorf-Astoria Hotel site to build a fifty-story mixed-use building. The purchase of the lot in dollars () set a record in New York that year.[Wi. 57] John Raskob and Pierre du Pont, who were part of the project as capital partners, concluded that the project would be more profitable if an extremely tall building, eighty stories high, was built in its place.[Wi. 58] Although a review of financial estimates advised that the height be reduced, the claim of having the tallest building in the world was considerable and so five additional floors were added to ensure that the building, with its , would surpass the Chrysler Building in height.[Wi. 59] An observation deck was built to attract tourists which proved to be a valuable source of income.[Wi. 60] The limestone, granite and aluminum skyscraper was specially designed to be easy to build, with standardized partitions and structural elements. It was completed in just eighteen months, being inaugurated in 1931.[Wi. 61][Go. 15] Due to the recession, however, it was only 25% occupied during the 1930s, generating losses, and critics nicknamed it the "Empty State Building", a pun on the English term .[Wi. 57][Sc. 10].
Skyscraper mania and the social echo
Interest in skyscrapers increased during the 1920s, particularly after the Tribune Tower competition.[Sc. 11] The drawings sent to the contest were exhibited in an exhibition in Chicago and were seen in just one month.[Sc. 12] In general, images of skyscrapers became ubiquitous in American culture, beginning what historian Merrill Schleier called "skyscraper mania."[Sc. 7] The 1925 exhibition "Titan City" celebrated existing skyscrapers and featured murals by Harvey Corbett") and Hugh Ferriss, showing skyscrapers as the heart of the "City of the Future." [Sc. 11] The short film Manhatta") (1921), by Charles Sheeler and Paul Strand, explored the theme and ended with a sunset sequence sun from the top of a skyscraper.[Sc. 13] Authors such as Janet Flanner, John Dos Passos and Mary Borden") wrote novels in which skyscrapers were an important part of the setting.[Sc. 12] The musician John Carpenter composed a ballet on the subject,[Sc. 12] and the designer Paul Frankl created a popular series of "skyscraper furniture".[Sc. 14].
Many of these comments were positive and reflected optimism about technology and the direction of urban life in general.[Sc. 15] Skyscrapers were seen as an expression of rational engineering, the perfect buildings for humanity to live in, as the artist Louis Lozowick celebrated them in his lithographs. [Sc. 16] [Ab. 17] Other defenders of skyscrapers made them similar to medieval cathedrals, similar symbols in the modern era. a sublime and rational beauty, for example Ferris described them like this: «buildings like crystals, walls of translucent glass, blocks of transparent glass covering a steel grill». French-Swiss Le Corbusier praised New York in 1935 for being "overwhelming, incredible, exciting, violently alive", but complained that there were still few skyscrapers and that those that did exist were not tall enough.[70] Lewis Hine, hired to photograph the construction of the Empire State Building, portrayed construction crews as brave heroes, creating a genre of photography that lasted until 1941.[Sc. 19].
On the other hand, critics worried about the impact of modern technology and urban life on the human condition, claiming that skyscrapers generated pollution and noise, and imposed a militarized and dehumanized lifestyle on the people who worked in them.[Sc. 20] The social commentator Lewis Mumford reflected these concerns in his criticisms titled Is the skyscraper tolerable? and The intolerable city.[Sc. 21] Political scientist Stefan Hirsch condemned buildings as "bandages that cover the sky, suffocating our breath." [Wi. 66] Inventor Thomas Edison feared that uncontrollable expansion of skyscrapers would result in overcrowding and disaster.[Go. 16] The engravings of Howard Cook") expressed the oppressive nature of the new skyscrapers that threatened the traditional city.[Ab. 18] Berenice Abbott's photographic works on New York in 1930 explored the complex theme of urban change and the impact of skyscrapers on the traditional lifestyle of the city, extending Stieglitz's work into the first decade of the century.[71].