Roadmap
Introduction
A route sheet[1] is a document that contains the instructions and incidents of a trip or transportation of people or goods. This is the meaning accepted by the RAE.
However, since the beginning of the century its use by the political class and the media as a translation of the English term roadmap has become popular, when in reality this term refers in the Anglo-Saxon sphere to a planning or agenda of something. Therefore roadmap[2] is used when in reality what is meant is plan, planning, agenda, programming "Programming (disambiguation)"), etc.
References
- [1] ↑ «Marketing en el Siglo XXI, 6ª edición por Rafael Muñiz González y Virginia Muñiz de la Torre». RMG | Marketing & Comunicación. 18 de enero de 2017. Consultado el 9 de abril de 2018.: https://www.rmg.es/marketing-siglo-xxi-2/
- [2] ↑ «7. La hoja de ruta | marketing-xxi.com». marketing-xxi.com. Consultado el 9 de abril de 2018.: http://www.marketing-xxi.com/hoja-ruta.html