Applied design thinking
Introduction
Industrial design is a project activity of designing serial or industrial products, which we can differentiate into two types: consumer goods and capital goods "Capital (economy)"). It is one of the many tools that seeks to improve the qualities of industrial products, placing emphasis on form, function and use with a priority focus on the user. Industrial design seeks to satisfy the needs of users as its main objective. Although this emphasis and approach does not limit it, since it is also concerned with the life cycle of the product, the rational use of materials and resources in its manufacturing, the sociocultural relations of the object with its social environment, among many others. It is used by marketing as an instrument that helps position products in the market, not only through their intrinsic qualities, but also through the means that allow them to be displayed in the market, whether these are fair stands, packaging, wrapping, stores or points of sale, just to mention a few.
It can also be defined as a creative and technical activity that consists of devising an object to be mass produced by industrial means that seeks to improve products, communicate and document ideas with simple and effective language.[1].
As a profession, industrial design is carried out by the industrial designer, who is usually a university professional.
Industrial design is a fundamental field in areas such as the automotive industry, the electronics industry or the furniture sector, among many others. In the latter case, for example, industrial design is essential when it comes to creating ergonomic, functional and comfortable furniture that allows any user to not only use it easily, but also make it comfortable.
Design is part of human development, with the application of its notions, man has been able to evolve and satisfy his needs. The emergence of the industry implied the emergence of a new area of application.
It is possible to differentiate between the verb design (the process of creation and development) and the noun design (the result of the design process). Currently, industrial design is a university degree in most countries, in which specialists in electronic, metallurgical, electrical, plastic and industrial products in general are trained.
Mathematics, physics, the technology of production processes, materials technology, descriptive geometry, the anthropology of design, computerized drawing, digital modeling, sociology and methodology, technological innovation, composition or graphic expression are some of the subjects that are part of the study plan of said degree. At the end of this, the student acquires the necessary knowledge to build industrial items that will be adaptable to the needs of their society.